Vichita Ractham, Ph.D.
Assoc. Prof.

Specializations: Group-Supported System (Using Technology to enhance productivity in group work), Social interaction in Teamwork, Knowledge Management

Previously she taught in School of Computing, National University of Singapore (NUS), Singapore in the same area. She received her BSc. (1992) in Business Administration (concentration: Statistics) from Chulalongkorn University and M.Sc.(1995) and Ph.D. degree (2000) in Information Science from the University of Pittsburgh, USA.

Her primary research interests include Social Interaction in Teamwork, Transactive Memory in Knowledge Management, Enterprise Resource Planning, and E-Learning. Her research has appeared in Journal of American Society for Information Science and Technology (JASIST), Computer in Human Behavior, as well as numerous international, national and regional conference proceedings. She has been a guest speaker and panel discussion in the area of Teamwork and Leadership, Reorganizing IT for Competitiveness, IT in Education, and The Cooperation among Asian-Pacific Countries for IT Technology and Education at many prestigious institutions. She also serves on the Editorial Board of Information & Management Journal.

  

Ractham, Vichita

 Research Area: Strategy and Innovation
 Phone: 022062000 #2103
 Location: MU Building 13th Floor

Publications

    Article

  • Ractham, V. & Srisamran, P. (2020). Impact of knowledge adoption and cognitive learning in the knowledge transfer process. International Journal of Knowledge Management, 16(3), 1-16.[More]
  • Sanguankaew, P. & Ractham, V. (2019). Bibliometric review of research on Knowledge Management and sustainability, 1994-2018. Sustainability (Switzerland), 11(16), Article number 4388.[More]
  • Ractham, V. & Srisamran, P. (2018). Effects of knowledge articulation and self-reflection on team performance. Knowledge Management & E-learning-An International Journal, 10(2), 177-195.[More]
  • Pipattanantakurn, K. & Ractham, V. (2016). Knowledge Creation Aiding Family Business Succession Plan. International Journal of Business & Management Science, 6(1), 63-84.[More]
  • Ractham, V. & Chirawattanakij, S. (2016). How to Uncover Virtual Earplugs for Knowledge Sharing. International Journal of Information Science and Management, 14(1), 57-72.[More]
  • Chirawattanakij, S. & Ractham, V. (2016). Enhancing knowledge adoption with recipients’ characteristics. journal of Management Development, 35(1), 38-57.[More]
  • Ractham, V. & Thompson, A. (2015). The Effect of Chronic Stress on Learning Orientation: A Thailand Case Study. International Business Management, 9(1), 117-121.[More]
  • Bootsriphum, B., Ditsakul, S., Musikaphan, W., Pongjit, C., Ractham, V., Sivarak, O. et al. (2015). University-Accreditation Brand Alliance: the Effects of the Alliance Message on the University's Brand Evaluations. UTCC International Journal of Business and Economics, 7(2), 117-194.[More]
  • Chirawattanakij, S. & Ractham, V. (2015). Knowledge adoption: The influential factors in the process. Sage Journals, online 10p.[More]
  • Kantamara, P. & Ractham, V. (2014). Single-Loop vs. Double-Loop Learning: An Obstacle or a Success Factor for Organizational Learning. International Journal of Education and Research, 2(7), 55-62.[More]
  • Srisamran, P. & Ractham, V. (2014). Customer-Centric Knowledge Creation for Customer Relationship Management. Journal of Applied Business Research, 30(2), 397-408.[More]
  • Pacharapha, T. & Ractham, V. (2012). Knowledge acquisition: The roles of perceived value of knowledge content and source. Journal of Knowledge Management, 16(5), 724-739.[More]
  • Ractham, V. & Stuart, L. (2009). Enterprise Resource Planning (ERP): Technology Acceptance In Thai Universities. Journal Enterprise Information Systems, 3(2), 133-158.[More]
  • Kuan, H.-H., Bock, G.-W. & Ractham, V. (2008). Comparing The Effects Of Website Quality On Customer Initial Puchase And Continued Purchase At E-Commerce Websites. Behaviour and Information Technology Journal, 27(1), 3-16.[More]
  • Ractham, V., Krittayaphongphun, N. & Klomsiri, C. (2008). Technology Acceptance Toward E-Government Initiative In Royal Thai Navy. Transforming Government: People, Process and Policy, 2(4), 256-282.[More]
  • Ractham, V. (2007). Business Process Approach Towards An Inter-Organizational Enterprise System. Business Process Management Journal, 13(3), 433-450.[More]
  • Ractham, V. & Liang, S. (2007). Enhancing Information Sharing In Group Support Systems (GSS). Computers in Human Behavior, 23(3), 1675-1691.[More]

    • Book

  • Rungruang, P. & Ractham, V. (2016). Siam Cement Group as a Sustainable Enterprise. Allen & Unwin.[More]
  • Hallinger, P., Snidvongs, K., Shannon, R., Ractham, V. & Kantrabutra, S. (2007). Preparing Managers For Action: A Problem-based Approach. Dordrecht, The Netherlands : Springer.[More]

    • Proceedings

  • Poosriroj, K. & Ractham, V. (2018). Factors affecting knowledge sharing of undergraduate students: A comparison between private and public universities in Thailand, Singapore, The 2nd International Conference on Innovative Research in Science, Technology and Management.[More]
  • Arijitsatien, C. & Ractham, V. (2017). The Effects of Knowledge Creation Process Upon the Organizational Performance: A Study of Thai Banking Industry, Hong Kong, 2017 6th International Conference on Knowledge, Culture and Society (ICKCS 2017).[More]
  • Ractham, V. & Pipatanantakurn, K. (2015). How Knowledge Creation Process can help aid Family Business Succession Plan, Singapore, 3rd Global Conference on Business Management.[More]
  • Pongtongmuang, K. & Ractham, V. (2015). Key Success Factor of Information Flow for EDI along the Supply Chain; A Case Study for Thai Utility Provider, Bangkok, 7th thaitima.[More]
  • Ractham, V. & Chirawattanakij, S. (2013). The impact of sender's characteristics to information receiving on facebook, Hong Kong, NETs 2013.[More]
  • Ractham, V. & Thakolsri, L. (2012). Online social network: usage in Thailand Facebook pages, Sappora, Japan, 2012 International Conference on Business and Information.[More]
  • Pacharapha, T. & Ractham, V. (2012). The relationship between knowledge characteristics and knowledge value, Vietnam, 16th PACIS.[More]
  • Ractham, V. & Nuttavuthisit, K. (2011). Why Female Executives Prosper In Thailand: The Counter Balanced Power Of Women In Thai Society, Seattle, USA, 2011 Global business & International Management Conference.[More]
  • Thakolsri, L. & Ractham, V. (2011). Network Continual Usage In Thailand Facebook Pages, Thailand, IEEE Thailand Technology Council, The 3rd Thailand Technology and Innovation Management Associate.[More]
  • Ractham, V. & Pacharapha, T. (2010). Information Technology Acceptance In Healthcare Service: The Study Of EMR In Thailand, Phuket, Thailand, PICMET 2010.[More]