In this paper, we employ a curry cooking metaphor to discuss sense-making processes, language and other aspects of discourse in IB. A curry requires a beginning involving raw ingredients and their preparation as well as a cooking and flavouring process involving immersion in sauce, the application of heat, the action of stirring and eventually the act of serving. Equally in sense-making processes in IB there is a beginning if lived, embodied and corporeal (‘raw’) experience when, for example, cultural ‘interactants’ use their senses to perceive the foreignness of the ‘other’. There is also a subsequent ‘cooking’ process where cognitive categories, abstractions and theories about the situation and the entailments of trustworthiness and reliability of the foreign other are stewed from the ingredients of prior and current experience. The sauce as a catalyst, blends the existential ontology (concerning ‘being’) of raw, immediate embodied, ‘lived’ experience (cooking preparation) with consequent elaborated ontics (or articulations, abstractions and rationalisations about experience of beings and things) subsequently ‘cooked up’. Our view of language in IB, therefore, is that it is like a thick liquid medium that flavours experience and explanation in the blended, improvisational processes of meaning-making and the cooking up of ‘realities’ through connotations. We exemplify our approach in a report on an empirical study conducted within a Chinese multinational (for which we use the pseudonym ‘Zhuoyue’) in its subsidiary in Bangkok, Thailand.