Proceedings | Management area | Year 2016 | |
Humanitarian Operations and Crisis Management : a Case Study of SCGby Pharita Poontong; Thanapat Vutthanan; Prattana Punnakitikasem | |
8th THAITIMA Annual Conference in
Bangkok September |
AbstractCrisis management is the management of risk that affects an organization. Humanitarian refers to
the manner of management in terms of morality and assistance for people who are affected by the crisis. This paper focuses on crisis management, the humanitarian operations and a case study analysis of SCG Corporation. The company was affected by flooding in 2011 and crisis management and humanitarian operations were employed to overcome the crisis.
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