Proceedings | Management area | Year 2012
 

Integrating Problem Based Learning and Computer Simulation in Enhancing Strategic Management Learning

by Chatchai Chatpinyakoop; Awiruth Keshagupta
  
  2012 Strategic Management Society Annual Conference in Prague, Czech Republic October 2012

Abstract

Problem based learning (PBL) represents a strategic learning method designed to enhance student learning through participating, learning, and knowledge-sharing within small groups. Students learn by analyzing, synthesizing, and solving a real-life case study, which matches the realities of an ever-changing business environment. In this paper, we share evidences of a practical implementation of problem based learning for a course at a graduate management school in Thailand. Self-directed, students learn how to implement and lead change in an organization while gaining knowledge as they solve the problem. Evidence from students reflections suggests problem based learning is effective in their learning process.