Currently, organizations strive to attract and retain an inspired and diverse workforce to strengthen their competitive advantage. Their success is dependent upon the competence of their employees, how their contributions are recognized and rewarded, and whether they have opportunities to develop to their full potential. To realize their full potential, employees must understand what is required of them and be supported in their personal and professional improvement in an environment that offers equal opportunities. Although there are more women entering professions, women in general have not attained equality in the labor market. Not only do women earn less than men with a similar education and work experience, but they must also encounter more obstacles to advancement. When women enter the labor market, they are expected to commit themselves to their jobs at a level equivalent to men. However, their family responsibilities do not decline in proportion. The status of women in Thailand has changed a great deal. Thailand is rather unique in that Thai women have been able to enjoy the same employment levels and promotion prospects as men. An underlying reason for the distinctive phenomenon of gender relations in Thailand is the unique characteristics of Thai society. This paper aims to explore these unique social constructs in Thailand, particularly the role of women in management. In-depth interviews were conducted with female managers in Thailand, and analysis of the data suggests the ways in which they overcame barriers to attain an executive position and achieve a work-life balance.