Proceedings | Strategy and Innovation area | Year 2012
 

Applying Technology in Supply Chain Management Strategy at Boonthaworn

by Noppanwan Chanko; Pratchaya Viwattrakool; Pairanya Monchon; Prattana Punnakitikasem
  
  The 4th ThaiTIMA Annual Conference on Technology and Innovation Management in Bangkok, Thailand July 2012
208-212

Abstract

Effective supply chain management has been highly concerned by most of product manufacturers. Supply chain activity begins with material sourcing and ends with the last step , product and service delivery. All activities are linked together and have an effect on each other. Effective management and appropriated technology utilization will support and enhance all activities in the chain. This paper will present supply chain management application through the case example of Boonthavorn.