Article | Management area | Year 2013
 

Perceived vision-based leadership effects on staff satisfaction and commitment at a Thai energy provider.

by Sooksan Kantrabutra; Parisa Rungruang
  
  Asia-Pacific Journal of Business Administration 5(2), p.157-178

Abstract

Purpose – This paper aims to examine relationships between vision realization factors (vision communication, motivation and empowerment of employees), employee satisfaction, and affective organizational commitment in a state-owned energy provider in Thailand. Design/methodology/approach – Subjects are drawn randomly from employees working at the Thai state-owned energy provider who completed a questionnaire made up of valid and reliable instruments that measure each of the variables studied. Hypotheses are tested through a series of regression analyses. Findings – Findings indicate that vision communication, motivation and empowerment of employees, and follower affective organizational commitment are three direct predictors of enhanced employee satisfaction. Empowerment of employees and employee satisfaction are two direct predictors of employee affective organizational commitment. These findings indicate a reciprocal relationship between employee satisfaction and affective organizational commitment, with a stronger effect from employee satisfaction on affective organizational commitment than the reverse. Research limitations/implications – How supervisors empower and motivate their subordinates in the Thai state-owned energy provider still needs a further investigation. The relationship between employee satisfaction and affective organizational commitment needs to be re-examined by future research, using a different research design and statistical technique. Practical implications – Leaders at all levels of the state-owned energy provider should frequently communicate their vision to, motivate and empower their subordinates to enhance subordinate satisfaction and affective commitment. Originality/value – The body of knowledge about vision-based leadership in an Asian state-owned energy provider is scanty. The present study contributes to this area.

Keywords: Affective organizational commitment, Employee satisfaction, Employees, Empowerment, Leadership, Motivation,Vision communication, Visionary leadership