Article | Management area | Year 2014
 

Visionary leadership at a Thai apparel manufacturer: Surprising evidence?

by Sooksan Kantrabutra
  
  International Journal of Business Excellence 7(2), p.168-187 March 2014

Abstract

Corporate leaders are exhorted to espouse vision, but little is known about how vision is realised by leaders at different levels in Southeast Asian manufacturing sector. The present study tests relationships between perceived vision communication, motivation of employees and organisational alignment among supervisors, and satisfaction of their immediate subordinates at a leading Thai apparel manufacturer. Findings indicate that aligning organizational systems to suit vision is directly predictive of enhanced employee satisfaction while, surprisingly, motivation and empowerment of employees, and vision communication are not significantly associated with employee satisfaction. Future research directions and managerial implications are discussed.

Keywords: leadership, motivation, empowerment, organisational alignment, visionary leadership, Thailand

Comments: Indexed in SCOPUS Q3