Proceedings | Marketing area | Year 2014
 

The Role of Educational Mechanism in Driving Creative Economy: lessons learnt from UK for Thailand

by Poomporn Thansatitdej
  
  ASIALICS 2014 in Daegu, South Korea 24-27 September 2014

Abstract

Prosperity of creative economy relies on human capability development. An effective education policy is responsible for generating human capable of serving creative industries requirement. This study is concerned with developing a better understanding of the dynamic education mechanism that enhances the improvement of human capital in creative economy context. This paper also identifies two essential issues underpinning education policy in driving creative economy. While, national creative strategic alignment ensures mutual movement of creative infrastructure. Collaborative partnership of education stakeholders is vital to leverage human creativity, technical and entrepreneurial skills. With key attributes identified, this study proposes necessary guidelines for Thailand education policy to better support the rise of Thai creative economy.

Keywords: Creative Economy, Creative Workforce, Educational Policy