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Mahidol University's Leadership Research Group's 1st Presentation on Sufficiency Economy Business Indicators at Thailand Research Fund

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Mahidol University's Leadership Research Group (LRG), based at CMMU, has been awarded a new grant, estimated at 2.5 million baht, from Thailand Research Fund (TRF) and Office of the Royal Development Projects Board (ORDPB), Chairman of the Board of which is H.E. Abhisit Vejajiva, Prime Minister of Thailand, to develop Sufficiency Economy business indicators as part of a national program to celebrate His Majesty King Bhumibol Adulyadej's 84th Birthday Anniversary in the next two years.

Assistant Professor Dr. Sooksan Kantabutra, LRG Chief Researcher, will lead a team of CMMU top-notch researchers to develop the Sufficiency Economy business indicators, extending LRG's previous research on Sufficiency Economy Leadership Practices, also sponsored by Thailand Research Fund.  The Sufficiency Economy business indicators project will be advised by a team of prominent business leaders in the country.

The LRG team comprises Assistant Professor Dr. Vichita Ractham, Assistant Professor Dr. Nathasit Gerdsri, Dr. Pornkasem Kantamara, Dr. Molraudee Saratun, Dr. Parisa Rungruang and Dr. Phallapa Petison.  Some CMMU PhD students will also take part in the project as part of their research training. 

The LRG team has successfully delivered its first presentation to Thailand Research Fund on January 5, 2010.  Among the audience were:

  • Dr. Thawatchai Youngkitikul, Secretary General, Thai Bankers' Association,
  • ML. Jirapan Taweewong, Deputy Secretary General, Office of the Royal Development Projects Board,
  • Associate Professor Dr. Patamavadee Zuzuki, Dean, Faculty of Economics, Thammasat University,
  • Assistant Professor Dr. Sombat Kusumavalee, Associate Dean, School of Human Resource Development, National Institute of Development Administration,
  • Dr. Priyanuch Pibulsarawut, Director, Sufficiency Economy Research Project, Bureau of the Crown Property,
  • Dr. Onsuda Charoenrat, Director, External Relations Division, Bureau of the Royal Household,  
  • Khun Korbkarn Watanawarangkul, Chairwoman, Sufficiency Economy Movement Committee, Thai Chamber of Commerce,
  • Khun Pairote Ketmankij, Advisor, Federation of the Thai Industries,
  • Dr. Boondee Boonyakij, Advisor, Thailand Productivity Institute,
  • Khun Chaiyuth Chamnanlertkij, Executive Director, Industry Development Center, Stock Exchange of Thailand, 
  • Professor Dr. Apichai Puntasen and Dr. Silaporn Buasai, TRF.

 
 
 

Advised by a prestigious international advisory panel comprising world's renowned management scholars, Mahidol University's Leadership Research Group is Thailand's best known research group for its body of knowledge on the royal Philosophy of Sufficiency Economy in business.  CMMU students have had the privilege to learn how to apply the royal philosophy in business organizations since 2004.