Book | Strategy and Innovation area | Year 2018
 

Technology development envelope approach for the adoption of future powertrain technologies: A case study on Ford Otosan Roadmapping model

by T.U. Daim; Nathasit Gerdsri; I. Kockan; D.F. Kocaoglu
  
  Technology Roadmapping World Scientific Publishing Company

Abstract

Industry, government, and academia have started to adopt the technology roadmapping concept to setup their technologystrategy, identify gaps and opportunities in their R&D activities. Automotive industry, facing fierce competition with continuoustechnological breakthroughs and improvements, should have roadmaps with respect to their company objectives that have flexiblefeatures so that organizations can reassess and adjust their roadmaps in a timely manner according to the impacts of the changes.This study focuses on future powertrain systems with the aim of defining the most probable implementation roadmap for thedifferent alternatives to improve powertrain efficiency

Keywords: systems engineering; powertrain; technology assessment; technology forecasting; technology planning; Turkey