Publications

 

Year: 2015

  • Kongarchapatara, B. & Shannon, R. (2015). The Mediating Effect of Chronic Stress on Time pressured Consumers and Their Shopping Behaviors., Bangkok, CLSG International Conference Series 2015. [More]
  • Saratun, M. (2015). Education for Sustainable Development Training a self-reliant generation. Editions Didier Mille. [More]
  • Bootsriphum, B., Ditsakul, S., Musikaphan, W., Pongjit, C., Ractham, V., Sivarak, O. et al. (2015). University-Accreditation Brand Alliance: the Effects of the Alliance Message on the University's Brand Evaluations. UTCC International Journal of Business and Economics, 7(2), 117-194. [More]
  • Wangchuk, T. & Rungruang, P. (2015). Determinants of Turnover Intentions of Employees in the Anti-Corruption Commission of Bhutan. Organisational Studies and Innovation Review, 1(1), 10-23. [More]
  • Leelapanyalert, K., Tanpradit, N., Khiewvan, C. & Sakhonchaicharoen, P. (2015). Shiseido Group: The Turning Points, Challenges and Future Opportunities. Academy of Asian Business Review, 1(2), 69-89. [More]
  • Lowe, S., Kainzbauer, A., Tapachai, N. & Hwang, K. S. (2015). Ambicultural blending between Eastern and Western paradigms: Fresh perspectives for international management research. Cultural and Organization, 21(4), 304-320. [More]
  • Seeneerattanaprayun, J., Fongtong, D., Wongpraparat, S. & Punnakitikasem, P. (2015). Behavioral Operations in Electronics Industry: Case Study of Motivation at a Factory in Phetchaburi Province, Bangkok, 7th thaitima. [More]
  • Suriyajantrathong, D., Changsiangand, R. & Punnakitikasem, P. (2015). Application of E-Business and Operations in Amazon.com, Bangkok, 7th thaitima. [More]
  • Wongsatitpon, N., Jarutanan, W. & Punnakitikasem, P. (2015). Organizational Innovation Management: Case Example of Application of Innovation Management in 3M Company, Bangkok, 7th thaitima. [More]
  • Pattarachon, P., Parnichand, S. & Punnakitikasem, P. (2015). Operational Risk Management and Resilience: Case Study of Enterprise Risk Management (ERM) in Hotel Industry, Bangkok, 7th thaitima. [More]
  • Singkhornart, P., Greenwood, A. & Punnakitikasem, P. (2015). Information Security Management System for Government Agency Preparation of ISO/IEC 27001:2013 Standard Certification, a Case Study of a Tourism Organization, Bangkok, 7th thaitima. [More]
  • Nijboonanan, R., Prommi, A. & Punnakitikasem, P. (2015). Applications of Supply Chain Management to Enhance Competitive Advantages in Camera Industry, Bangkok, 7th thaitima. [More]
  • Makarapong, D. & Punnakitikasem, P. (2015). Exploring Adoption and Intention to use Technology of E-Ticket System, Bangkok, 7th thaitima. [More]
  • Pongtongmuang, K. & Ractham, V. (2015). Key Success Factor of Information Flow for EDI along the Supply Chain; A Case Study for Thai Utility Provider, Bangkok, 7th thaitima. [More]
  • Boonhao, K., Techakasikornpanit, S. & Punnakitikasem, P. (2015). Applications Inventory Management: Case Study of Best Practices in Boonthaworn Company, Bangkok, 7th thaitima. [More]
  • Shannon, R. (2015). The Impact of Older Consumers’ Goal Engagement Strategies on Their Use of the Internet, Sydney, Australia, 2015 ANZMAC Conference: Innovation and Growth Strategies in Marketing. [More]
  • Punnakitikasem, P., Maimun, A. & Rakthin, S. (2015). Supportive Factors of Job and Life Satisfaction of Disclosed LGB Workforce, Osaka, Japan, International Congress on Economy, Finance, and Business. [More]
  • Raungpaka, V. (2015). Innovation Way of Understanding Accounting and Financial Data: Nature Metaphor Lotus Plants Visualization, Kyoto, Japan, e-case & e-tech Fall 2015 Conference. [More]
  • Reis, D. (2015). Genius Journey: Creating Genuine Creative Leaders for the Innovation Economy, Hungary, XXVI ISPIM innovation conference. [More]
  • Punnakitikasem, P. (2015). Improving Operational Performance in Hospitals through Lean Implementation and Organizational Commitment, Switzerland, EUROMA 2015 Conference. [More]
  • Kailasam, M. & Wongsurawat, W. (2015). The myth of customer loyalty: why information and scale are more important during downturns. Strategy & Leadership, 43(6), 38-41. [More]
  • Boonlong, S. & Wongsurawat, W. (2015). Social media marketing evaluation using social network comments as an indicator for identifying consumer purchasing decision effectiveness. Journal of Direct, Data and Digital Marketing Practice, 17(2), 130-149. [More]
  • Petison, P. (2015). A Comparison of Three Projective Techniques: Lessons Learned from a Business Research Class. International Journal of Applied Business and Economic Research, 13(6), 4519-4528. [More]
  • Chirawattanakij, S. & Ractham, V. (2015). Knowledge adoption: The influential factors in the process. Sage Journals, online 10p. [More]
  • Valeepitakdej, V. & Wongsurawat, W. (2015). Can top-down community enterprise development reduce poverty and out-migration? Evidence from Thailand. Development in Practice, 25(5), 737-746. [More]
  • Thamthada, W. & Punnakitikasem, P. (2015). Exploring Thai Men Shopping Behavior for Clothing and Fashion Products. Asia Business and Economic Journal, 1(4), 46-59. [More]
  • Pholawan, T., Kulkaew, S. & Gerdsri, N. (2015). การศึกษาพฤติกรรมการใช้เทคโนโลยีและปัจจัยที่มีผลต่อการยอมรับเทคโนโลยี QR Code ของกลุ่มประชากรในเขตกรุงเทพมหานคร. วิศวกรรมสาร มก., 88, 29-40. [More]
  • Lowe, S., Kainzbauer, A., Magala, S. J. & Daskalaki, M. (2015). International business and the Balti of meaning: Food for thought. Journal of Organizational Change Management, 28(2), 177-193. [More]
  • Thansatitdej, P. & Mangkorn, W. (2015). Analysis Relationship of Eco-Design Using ISM to determine effective factors in driving green supply chain, Melbourne, Australia, 13th ANZAM Operations. [More]
  • Tharavanij, P. (2015). Unbisaedness hypothesis and efficiency test of Thai stock index futures, Bangkok, Thailand, 2015 International Congress on Social Science and Business (ICSSB). [More]
  • Tharavanij, P., Siraprapasiri, V. & Rajchamaha, K. (2015). Performance of technical trading rules: evidence from Southeast Asian stock markets. SpringerPlus, 10.1186/s40064-015-1334-7, 40 Pages. [More]
  • Jantawong, S.-O. & Petison, P. (2015). เทคโนโลยีกับการสร้าง Brand community : กรณีศึกษา Pantip.com, Bangkok, Thailand, The 7th THAITIMA 2015. [More]
  • Prajaklertwitaya, I. & Petison, P. (2015). Business Plan: Anti-Tumor Activity Extract from Dry Logan, Bangkok, Thailand, The 7th THAITIMA 2015. [More]
  • Jiamcharoen, T. & Petison, P. (2015). นวัตกรรมกับความสามารถทางการแข่งขันของ SMEs : กรณีศึกษา Mike Food Model, Bangkok, Thailand, The 7th THAITIMA 2015. [More]
  • Wongcharoenwatana, J. & Petison, P. (2015). Service Innovation Design: Case study of JQ Blue Crab Delivery, Bangkok, Thailand, The 7th THAITIMA 2015. [More]
  • Petison, P., Prapha, W. & Santipraphob, V. (2015). Community Sufficiency in Nan Province, Dubrovnik, Croatia, 2015 ISL Symposium. [More]
  • Savetpanuvong, P. & Raungpaka, V. (2015). Expert View on Issues in Thailand Agricultural Information System for Sufficiency Economy Philosophy-driven Sustainable Development, Kyoto, Japan, The e-CASE & e-Tech Fall 2015 Conference. [More]
  • Tanthavach, K., Rungruang, P. & Petison, P. (2015). Jeans never die: Why Thai people buy them, London, UK, Management and Business Academy International Business Conference. [More]
  • Wangchuk, T. & Rungruang, P. (2015). Determinants of turnover intentions of employees in the Ani-Corruption Commission of Brutan, London, UK, Management and Business Academy International Business Conference. [More]
  • Chanwong, C. & Gerdsri, N. (2015). Influencing Factors Toward Buying and Selling in C2C E-Marketplace of Thai Consumers, Bangkok, Thailand, The 7th THAITIMA 2015. [More]
  • Chumintarachak, T. & Gerdsri, N. (2015). Implementing Crowd Funding Platform for Thai Society, Bangkok, Thailand, The 7th THAITIMA 2015. [More]
  • Lersmethasakul, T. & Gerdsri, N. (2015). Web-based Design for the Status of a Technology Roadmap, Bangkok, Thailand, The 7th THAITIMA 2015. [More]
  • Somboon, S.-N. & Gerdsri, N. (2015). Factors Influencing the Adoption of Soil Test Kit Technology, Bangkok, Thailand, The 7th THAITIMA 2015. [More]
  • Chutivongse, N. & Gerdsri, N. (2015). Proposed step to analyze organizational characteristics and develop a roadmap for being an innovative organization, Portland, USA, PICMET '15 Conference. [More]
  • Manotungvorapun, N. & Gerdsri, N. (2015). Matching Partners for Open Innovation Practice, Portland, USA, PICMET '15 Conference. [More]
  • Leelapanyalert, K. & Migliorati, F. (2015). The Buying-to-Resell Serviced Apartment Industry: Are Relationships with Suppliers Important from the Buyer's Perspective?, San Francisco, USA, International Academy of Business and Economics (IABE). [More]
  • Chansai, Y. & Leelapanyalert, K. (2015). Key factors in Purchasing Intention Toward Fashion Luxury Designer Brands Among Thai Consumers: Comparison Between Self-Gift and Other-Gift Giving, Singapore, 2015 Asia Conference on Economics & Business Research. [More]
  • Leelapanyalert, K. (2015). Does Inter-firm Market Orientation matter in international expansion?, New York, USA, International Conference of the Association of Global Management Studies. [More]
  • Kongarchapatara, B., Moschis, G. P. & Ong, F. S. (2015). Understanding the relationships between age, gender, and life satisfaction: the mediating role of stress and religiosity. Journal of Beliefs & Values: Studies in Religion & Education, 35(3), 340-358. [More]
  • Sirisomboon, L., Otakanon, B., Rungruang, P. & Petison, P. (2015). เทคโนโลยีการสื่อสารและการตลาด : ทัศนคติและพฤติกรรมของผู้บริโภคที่มีต่อ SMS โฆษณาประชาสัมพันธ์, Bangkok, Thailand, The 7th THAITIMA 2015. [More]
Results 351 - 400 of 761